PUZZLE #554
EMPTY WORD LADDER 5
In normal word ladders, you have to turn one word into another word by changing it one letter at a time (such as CAT — COT — DOT — DOG). However, this word ladder is completely blank, meaning that the starting and
ending words are completely unknown. To fill it in, we've provided clues to
all of the words that link the two mystery words, though they're not listed in
any particular order. Rearrange the clues' answers so that they form a proper
word ladder in the white spaces, then figure out the two mystery words on the
ladder's top and bottom, signified by the yellow spaces. Combine both words in the correct order to create the FINAL ANSWER: a two-word phrase relating to marketing.
CLUES
• WORD AT THE START OF THE LADDER
• WORD AT THE END OF THE LADDER
• Burn, but barely
• Crank-operated hoisting device
• Feathered appendages that allow Hawkgirl to fly
• Grimace at a groin shot, say
• Grows smaller, as the Moon
• Magical sticks that can be bought at Ollivanders in the Harry Potter universe
• Plays the voice-activated video game Karaoke Revolution, for example
• Sabrina the Teenage _____ (Archie Comics character)
• The greatest thing _____ sliced bread
• Twists a key to power an old toy mouse, with "up"
• United Kingdom country whose capital is Cardiff
Once you think you know what the FINAL ANSWER is, send it to either redhead64@chartermi.net or itsredhead64@gmail.com (though I'm more likely to check the second one) and I'll put your name on a solvers list once I post the answers in about two weeks. You can also use those email addresses to give me some comments and feedback (or even ask for a hint, though you'll be marked as having used one if you do so) or send me the answer to last week's puzzle, if you haven't already figured it out. If you have a printer and want to solve this puzzle on paper, just head below the break for a link to a .PDF version which you can print out!